Commerce – Teki

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May 21, 2026

Our Trainings

Digital Commerce Course

Digital Commerce

This course is designed for professionals and entrepreneurs looking for skills to grow online sales.

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Introductory

This course is designed for professionals and entrepreneurs looking for skills to grow online sales. It will equip you with relevant phygital commerce skills for omnichannel integration and implementation, customer acquisition and retention optimization to increase conversion rate and data and analytics capabilities to make informed decisions.
The ten modules are delivered by industry practitioners, platform experts and entrepreneurs running successful ecommerce business.

Who is this course for?

Entrepreneurs: Business people interested in setting up online Store
Digital commerce enthusiasts: Entry level professionals interested in pursuing a career in Digital commerce
Marketers: Marketing Professionals interested in better understanding how digital commerce works.
Digital Commerce professionals: Digital Commerce experts interested in upskilling and reskilling.

What you Will learn

Creating a seamless customer experience
How to Integrate and implement online and offline channels.
Optimizing customer acquisition and retention
How to collect and analyze data using different tools
How to optimize your marketing activities to optimize conversion

Course Modules

Understanding the Ecommerce Ecosystem
Understanding Phygital Commerce
Ecommerce Customer Experience
How Ecommerce Logistics Affect Marketing
Ecommerce Platforms Choice
Effective Online Selling
Customer Acquisition and retention Strategy
Data Analytics and Measurement
Conversion rate Optimization
Developing a Digital Commerce Strategy

Course Details

Virtual Classes
Fees Ksh 20,000
Paybill: 542542 | Account Number: 10797 | Account Name: Goteki International

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