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Digital Marketing Associate

The digital marketing associate course is a skill-based training that emphasizes on the modern marketing tools.

learning Learners acquire skills to use different marketing tools for creating personas at granular level, micro targeting in advertising and real time analytics including other marketing related activities.

Upon completing the course, Learners are expected to present a digital marketing Communication strategy individually or as a group. A certificate is presented at the end of the course.

Who is this course for?

  • Digital Marketing Enthusiasts: Entry level candidates aspiring to build a career in digital marketing
  • Entrepreneurs: business people running SMEs or start ups.
  • Career Marketers: Marketing practitioners interested in reskilling or upskilling
  • Career Changers: Anyone interested in changing career to join digital marketing
  • Hyper personalized mobile marketing tools to increase engagement and conversion
  • Customer journey mapping tools that help identify key touchpoints
  • Master the different digital marketing platforms and how to use them effectively
  • How to design, execute and manage digital marketing campaigns
  • Artificial intelligence marketing tools that enable content creation advertising and analytics
  • How to set up and manage advertisements in different digital platforms
  • Real time monitoring and measurement of digital marketing activities.

Course Modules & Details

  • Digital Marketing Planning
  • Content & creative Tools
  • Social Media Marketing
  • Mobile Marketing
  • Search Engine Optimization
  • Digital Advertising
  • Ecommerce Marketing
  • Influencer Marketing
  • Analytics and Performance
  • Digital marketing campaign
NEW!

Digital Marketing Associate Course

KSh 20,000.00

Category:

Search Engine Optimization

We will teach you how to create a comprehensive search engine optimization strategy

Introductory

  • This course will teach you how to create a comprehensive search engine optimization strategy that will optimize your website and socials to rank high on search engines. You will become SEO expert who can work on your business and get employed.
  • The course has 11 modules and is taught by SEO experts and professionals already practicing. At the end of the course, you will be expected to create a Search engine optimization plan and thereafter get a certificate after completion of the Course.

Who is this course for?

  • Marketers: Marketing Professionals interested in better understanding how SEO works.
  • Content Creators: Content creators who would like to learn how to optimize visibility on search engines
  • Entrepreneurs: Business interested in increasing their website traffic
  • SEO Expert: anyone who would like to become a SEO expert.

What you Will learn

  • Be able to carry out SEO audit, research and create a strategy
  • Gain better understanding of different search engines and how they crawl, index and rank pages.
  • Understand how to do keyword research and build strategic partnerships for
  • How to infuse artificial Intelligence in SEO
  • Measurement and optimization of SEO

Course Modules

  • Introduction to SEO
  • SEO Planning Process
  • Search engine Fundamentals
  • SEO Environment and Competitive analysis
  • On page and Technical SEO
  • Off page SEO Plan
  • SEO Keywords Research and Planning
  • SEO Content and Copyrighting
  • Artificial Intelligence SEO
  • Marketing campaigns to drive higher SEO rankings
  • SEO Measurement & Reporting

Course Details

  • Fees Ksh 20,000
  • Enjoy 20% Discount
  • Paybill: 542542 | Account Number: 10797 | Account Name: Goteki International
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