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Digital Marketing Associate

The digital marketing associate course is a skill-based training that emphasizes on the modern marketing tools.

learning Learners acquire skills to use different marketing tools for creating personas at granular level, micro targeting in advertising and real time analytics including other marketing related activities.

Upon completing the course, Learners are expected to present a digital marketing Communication strategy individually or as a group. A certificate is presented at the end of the course.

Who is this course for?

  • Digital Marketing Enthusiasts: Entry level candidates aspiring to build a career in digital marketing
  • Entrepreneurs: business people running SMEs or start ups.
  • Career Marketers: Marketing practitioners interested in reskilling or upskilling
  • Career Changers: Anyone interested in changing career to join digital marketing

What you Will learn

  • Hyper personalized mobile marketing tools to increase engagement and conversion
  • Customer journey mapping tools that help identify key touchpoints
  • Master the different digital marketing platforms and how to use them effectively
  • How to design, execute and manage digital marketing campaigns
  • Artificial intelligence marketing tools that enable content creation advertising and analytics
  • How to set up and manage advertisements in different digital platforms
  • Real time monitoring and measurement of digital marketing activities.

Course Modules

  • Digital Marketing Planning
  • Content & creative Tools
  • Social Media Marketing
  • Mobile Marketing
  • Search Engine Optimization
  • Digital Advertising
  • Ecommerce Marketing
  • Influencer Marketing
  • Analytics and Performance
  • Digital marketing campaign

Course Details

  • 22nd SEPTEMBER 2025 | MONDAYS FROM 6:00PM - 8:00PM | VIRTUAL CLASSES ONLY
  • Fees Ksh 20,000
  • Early births: 20% discount before 20th August 2025

Payment Details

  • Paybill: 600100
  • Account No: 151914
  • Name: Goteki International Ltd
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